WHY VÅGA?

born in the lake district, worn all over the world.

At VÅGA, we’re in business to keep you protected when and where it matters most. From the blazing summer sun to the driving wind and rain, there’s a VÅGA in our range to tackle it head on. When we run in a world where even the most marginal gain can be the difference between finishing or not, the question shouldn’t just be “why VÅGA?”, but also, “why not”?  

In the beginning we took the widely used concept of a running cap, dissected it and then rebuilt it from the ground up so that it was fit for purpose in the harsh Lake District environments we call home.  The short peak was the first major change we made that went against the conventional grain.  We couldn’t get our heads around why most running caps adopted a long structured peak as this only made the product heavier, claustrophobic and more likely to be whipped off our heads by the local Lake District winds.  Our answer was to shorten the peak to 5cm and make it malleable.  By doing this, we saved on weight, increased peripheral vision and created a packable product that could be worn securely in any weather our fells could throw at us.

The next area we targeted was breathability and performance.  All VÅGA caps have a built in, highly absorbent sweatband and use cool mesh technologies to wick moisture away from the head to the outside of the product.  The result is a range of fast drying products which weigh less than 50g.  The final thing left to do was styling. We’re firm believers that the better you feel, the better you perform, that’s why we wanted to make a range of products that not only function to the highest level, but look great whilst doing it.

As the company develops, so too does its offering.  VÅGA now offers an extensive range of Summer and Winter products which serve a purpose on both the road and trail.  Like the runners who wear our products we’re constantly moving forwards and are always working on bettering our offering to give you the edge.  


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